Real Estate Marketing
Despite all you may have learned in school, real
estate marketing is a whole other animal in the real world.
You may find getting started more confusing than you had anticipated,
without experienced professionals to take you under their wing
and coach you. But in this world of Do-It-Yourself where everyone’s
a Capitalist, why split profits? If you have a small business
loan, saved investment money or a little start-up budget, you
may want to spend a little on a company that can help you get
going. But where should you look?
GuruRealEstateMarketing.com can help you create a website,
virtual tours, flyers, work on Search
Engine Optimization and logo creation – and runs off
donations alone! You really can’t beat FREE for a start
up cost.
ProStepMarketing.com is a one stop shop for your real
estate marketing strategizing. A trained professional will
sit down with you and discuss what goals you have in the short
and long term to help you project success. They’ll help
you create a marketable image, logo and brand for yourself and
funnel it to the appropriate channels from print to web. They’ll
coach you how to create an attractive website, optimize search
engine results, track results and keep tabs on the competition.
Of course, these services aren’t free, so expect to invest
to get a return later.
AffordableWebDesign.us offers various packages to help you
with whatever area you’re feeling lost in – web
site design, lead generation increasing, creating graphics and
logos, driving site traffic, email marketing, online advertising
and creating press releases. This, too, is a paid site and you
will need to write them to request a quote.
If you enjoy working with computers and are comfortable using
your own software, you can purchase award winning software from
DiverseSolutions.com for $200 and even take advantage of their
web-hosting for $30/month if you choose. Flash, attractive design
templates and virtual tours will all add value to your site.
It can be really rewarding and fun to walk through the process
step by step with an easy-to-navigate computer program.
Another site that’s been in the news a lot recently is
IDXBroker.com, which offers the ability to organize and create
MLS listings, monitor your progress, generate new buyer leads
and integrate this organizer into your pre-existing website
for $40/month.
Sometimes you’ll find the real estate business is just
too much, as those eight hour days you dreamt of become 24 hour
days. In this case, OnlineREPA.com, another company that assists
realtors, brokers and referrals, will step in so you can free up
more personal time and outsource a lot of the menial busywork
that’s sucking up your every waking moment.
Don’t waste time and energy feeling frustrated if your
initial efforts fail to pay off. Remember that there is always
help if you need it. In many cases, it’s just a click
away. You may want to explore free options like Craigslist.org
and Blogger.com before sinking all your investment into a full
service planning organization.
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